The internet age has given every business far more ways in which to communicate with their potential customer base. But sometimes you need a little help in making that connection, especially if you’re using a brand new method you’re not familiar with to get the message across. Take video production for example. Most of us aren’t familiar with the skills and...
There was a time – a good few years ago now – when all you had to do to get online was to whack up a very simple website with a very basic design. Nowadays of course all this has changed. It’s not enough to have a website anymore – you have to have a site that looks good, feels good...
If you’re not sure, the chances are you’ve got the first kind. The answer to this question is simple – optimised sites tend to get a lot more relevant traffic than ones that haven’t been optimised. Search engine optimisation – or SEO to give it its shorter and more manageable name – is very important when it comes to creating...
Doing business online is the best way to find new customers in all kinds of locations. But if you are used to having an offline presence you might feel nervous about going online and having your own website. This is particularly true if you are thinking of actually selling your goods and services from the site itself. Depending on your way...
The internet is changing all the time, and as it changes the idea of making money online can change too. There used to be a time when anyone could set up a simple website and expect to make some money from it, but those times are long gone. The good news is that there are many more ways to make...
There is no doubt that the internet has become the focus of all our lives over the past decade or so in particular. This has led to many new and exciting ways to promote your business. You can have a website, you can have countless social media accounts and you can have a blog. There is plenty more you can...
More and more businesses are realising that e-newsletters are a wise way to build their business. Not only do they keep your business name in the forefront of your customers’ minds, they also generate more sales over the short and long term. It’s understandable that you might feel nervous about committing to a regular newsletter. After all every single one has...