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Marketing

11 May Are You Stuck in a Rut?

No matter how good your business was to begin with, there is every chance you’ll get stuck in a rut eventually. Some ruts are borne out of success, where you end up achieving what you set out to with your business and not touching it because it works. This leads you to settle, and that can mean getting into a...

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10 Apr Are You Getting Stuck into Social Media – Or Just Getting Stuck?

Twitter, LinkedIn and Facebook – three of the most popular and often used social media sites for business people and entrepreneurs across the web. Are you one of them? With so many corporate entities and businesses making the most of these social media sites today, it would be a crime not to join them. Social media can be intimidating when you...

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20 Mar What Message Does a Forgotten Blog Send to Your Customers?

There must be millions of blogs online that were started with enthusiasm, desire and excitement. But equally there are many that have since been forgotten. They are easy to spot – they would have had almost daily posts to begin with, perhaps for the first week or two at least, and then they dropped off virtually to nothing. This is always...

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23 Jan Do You ‘Get’ SEO?

Most people online today know what SEO means. But the importance of search engine optimisation can be underestimated. While it is true that some sites have succeeded despite having no sense of SEO in their content, many others have failed for the same reason. This is why it pays to make sure you do ‘get’ SEO. Search engine optimisation is a...

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09 Jan Will You Continue With the Same Old Plans This Year?

There is a saying that goes something like this: “If you continue to do what you’ve always done, you’ll carry on getting what you’ve always got.” How true that is. But lots of people will stride out into the early days of 2012 and follow that adage without even realising it. It might be that your business didn’t achieve what you...

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16 Dec Do You Have a Plan for Your Business for 2012?

It hardly seems possible that another year is nearly over. But here we are, looking back on 2011 and looking ahead to the promise of 2012. There is no doubt that 2011 has been a tough trading year for many people. But whether you include yourself in that description or not, there couldn’t be a better time to look ahead...

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03 Dec Making Sure Your Business Blog Has a Purpose

A business blog without a purpose is like the proverbial ship without a rudder. It heads off to find new lands and experiences, but it doesn’t stand much chance of actually getting there. If it does find something worthwhile it will be due to chance more than anything else. So how can you make sure your business blog has a focus,...

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