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colour theory Tag

01 Sep Colour: A Complicated Concept

Posted at 13:21h in Creativity, Design, Logos and Branding

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Colour is a crucial element in graphic design, whether digital (the Web) or analog (print). Colour in design is a surprisingly complex issue. There are a variety of different colour models used in graphic design but the most common are RGB (Red, Green and Blue) and CMYK (Cyan, Magenta, Yellow and keyBlack). When these colour models are used in print,...

31 Aug Colour and Graphic Design

Posted at 11:40h in Design, Logos and Branding

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Color is an extremely important part of graphic design. Most people do not realize that color conveys emotion and how formal the message of your design pieces are. Changing a color scheme on a layout can completely change the look and feel of what you are trying to say to your customers or clients. As...