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05 Sep Can’t You Just Write it Yourself?

If there is one thing that many webmasters try to get done on their own, it’s copywriting. It doesn’t matter whether that means coming up with blog posts, articles or content for their website, they want to do it all themselves. It seems to be the one thing they’ll cobble together in a hasty half hour while they pay the...

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05 Aug The popularity of the blog

Research undertaken by Universal McCann in 2008 revealed that there were around 184 million active blogs available on the Internet. Since then, the popularity of blogging has accelerated rapidly - to the point where accurate figures have not as yet been obtained for 2009-2011, this would suggest that blogs are not a passing phase. So why exactly do people love blogging...

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11 Jul Paper print vs. new technology

No doubt you’ve already joined the online revolution – millions of us now have a multitude of online social networking profiles and websites. We can even read the latest news stories online – virtually every major magazine and paper across the globe now has their own website. This shift in media forms has made marketing more accessible than ever to...

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09 May Going Green

Ratio7 has a strong ethical sensibility that incorporates our Christian values and our business integrity. We also are acutely aware of sustainability and the need to green our business and to help clients green theirs, as well as to successfully promote the fact that they are considering this important step. Not only is it the right thing to do, but...

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15 Apr Mini-Sites: Big Tool, Small Site

Not every company or organisation needs a full-fledged, multi-page website with lots of features. There are times that a min-site will serve your purpose and Ratio7 has created many of these for clients. What we created for Somewhereto is a useful example of the powerful and streamlined approach that you might need versus a full website. In this case, Live Union...

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15 Apr Repurposing Your Video

We do video. We do it great! And so, when you have a finished product from us promoting your event, your brand or telling the story of your company, we want you to maximize it. Video ranks higher in search engine marketing (notice how those YouTube videos are up near the top on Google?) and also can be more compelling,...

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06 Dec Is Your Site Ready for Mobile?

Smartphones are ruling the technology roost. More than 2.5 billion will be sold worldwide between 2010-2015 and by next year, smartphones will be the most common form of mobile phone in use. This means a vast majority of your customers and web visitors will be visiting via their mobile phones and a computer. But is your website ready? If you go...

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01 Sep WordPress Your Business

Wordpress is emerging as the leader of blogging sites and software. For the common user interested in using Wordpress, there are some things that can be confusing. Let us clarify some details for you! 1. Wordpress.org and Wordpress.com are two different entities owned by the same company. The free Wordpress.com site is for casual users who do not need or want...

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