About This Project
CleverAdviser specialises in creating investment technology solutions for the IFA community through the application of new technology.
CleverAdviser was looking for a bold and unique logo along with a website and glossy product sheets to clearly communicate the power and benefits of the CleverAdviser software to other IFA’s.
A very modern and striking logo was designed using a bright magenta and a tailor-made font. The website and product sheets were beautifully and coherently designed to ensure consistency across the different mediums and featured a black cat that stars across the entire Clever brand. The website was designed to give a strong user experience and featured a bespoke icon set to visually communicate vital points of information.