Ratio7 | The Red Room
15405
page,page-id-15405,page-template,page-template-full_width,page-template-full_width-php,ajax_fade,page_not_loaded,,paspartu_enabled,qode-theme-ver-6.7,wpb-js-composer js-comp-ver-4.4.3,vc_responsive
 

A storeroom for our caffeine fueled thoughts, media related ramblings and digital downloads. We call it the Red Room

How Much Should I Invest In Branding My Business?

Type “branding agency Hertfordshire” into Google and you’ll find both us and our competitors making the same point. Developing your brand doesn’t have to be ridiculously expensive, but you should be willing to put in some decent investment to make it distinct; also ensuring it stands the test of time and maximises the chances of your business being perceived as high-quality. You should be prepared to......

Are You Stuck Trying To Write A Video Production Brief? Here Are 5 Tips To Help

So you’re looking to make a video? Great! However, it can be quite a challenge trying to articulate exactly what you’re looking to achieve when seeking out a Hertfordshire video production agency. In addition, most video production houses in Hertfordshire will require a clear brief in order to provide an accurate quote to you. Your brief doesn’t need to be......

Web Designers Watford: 4 Ways To Judge Their Skills (3 mins)

If you’re a Hertfordshire-based business looking for a local web designer, you have plenty of options. Which one should you choose? There are a number of factors to take into account. Have they been in business long? What work have they done on their portfolio? How much do they charge? (Always get quotes from different providers and compare them to......

Brochure Website Design: 6 Reasons Why It’s Great For Small Businesses

Brochure sites remain a vital asset to small businesses across the UK. They differ in general from online sales platforms, where retailers enable their visitors to make purchases through e-commerce systems. Instead, brochure websites perform a similar function to that of business print brochures. They drive interest and sales to your business, either through your physical retail outlet, your telesales reps, or through your......

SEO Hertfordshire: What to Look For in an SEO Agency (2 min)

Businesses of all sizes require web traffic in order to increase exposure to their audience, and generate sales. It’s not actually enough to have an attractive website – it needs to be found. If your website is failing to achieve high rankings in internet search results, then you are losing business to your competitors. Increasing your rankings is certainly possible through search......

Watford Web Design: Are There Advantages to a Local Web Designer? (3 mins)

Are you starting a new business? Going through a rebrand? Want to update your online presence? If so, you’re likely looking for a new website. Which means you’ll need a web designer… Which means you face a few problems… First of all, practically every web designer claims to be the best, and virtually all of them profess to be experts.......

What Powerlifting Taught Me About Growing A Business (4 mins)

In September 2015, I took part in my first competitive powerlifting event. I rocked up to a sports hall in Welwyn Garden City, England, with 30 other lifters; wearing a seriously-unfashionable leotard, and also covered in chalk so I could undertake six hours of lifting heavy weights. As a newbie who had only trained for three years, I had hoped......

3 Things European Hitch-Hiking Taught Me About Marketing (2 mins)

During my first year of university, I decided that the excitement of being a fresher wasn’t enough. I needed more of a thrill. So with two friends, I went on a sponsored hitch-hike from Sheffield, South Yorkshire, to Tallinn (Estonia). We needed to traverse 1,783 miles without spending more than £15 on travel, and we had 10 days to do......

How to Sell a Website Redesign to Your Colleagues (3 mins)

Here’s a common occurrence here at Ratio7: The phone rings and we get someone asking about their plans to redesign their company website. We chat about it, and typically, they like what they hear. But more often than not, something like this will be said to us during the course of the conversation: “I’m really keen for us to redesign our......

Looking for a Great Designer? 5 Traits to Watch out for (3 mins).

There are many self-proclaimed designers out there. Some of them are terrible. Others are better. In our day, where there are easily-accessible online learning resources and widely-diffused design technologies (e.g. Adobe Cloud), many self-taught types aren’t that bad at all. But what sets a great designer apart from a good one? You might be surprised to hear that it isn’t......

Successful Branding; Some Lessons From Simon Sinek (2 Mins)

How do companies typically communicate the value and nature of their brand? It could be any kind of company, but let’s just take lawyers as an example. The essence of brand communication in a company normally goes along these lines: “We have some of the most experienced lawyers in town, with outstanding expertise and qualifications in family law, property law and inheritance law. They’re......

Are You Nervous of Changing Your Web Design?

How does your web design make you feel? If you have had your existing design for some time you may feel confident about its status. You may feel it has worked well for you so there would be no point in changing it. However this isn’t the whole story. In some cases you might think you can ruin your hard......

A Great Web Design Doesn’t Have to Be a Complex One

If you spend some of each day on the internet, you will probably see lots of different websites promoting one thing or another. Not all of them are sales website – some are purely for informational purposes. However, if you want to sell goods or services online you will need to get a professional website that is able to bring......

Striving for the Best Web Design You Can Get

Remember when you could design a website on your own and put it up on the web in a matter of minutes, let alone hours? In those early heady days of the internet it didn’t matter what it looked like, since everyone was still wowed by the idea you could have such a site. It goes without saying things have......