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20 Mar What Message Does a Forgotten Blog Send to Your Customers?

There must be millions of blogs online that were started with enthusiasm, desire and excitement. But equally there are many that have since been forgotten. They are easy to spot – they would have had almost daily posts to begin with, perhaps for the first week or two at least, and then they dropped off virtually to nothing. This is always...

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03 Dec Making Sure Your Business Blog Has a Purpose

A business blog without a purpose is like the proverbial ship without a rudder. It heads off to find new lands and experiences, but it doesn’t stand much chance of actually getting there. If it does find something worthwhile it will be due to chance more than anything else. So how can you make sure your business blog has a focus,...

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