Online entrepreneur Charles Duncombe has released information about the shocking state of spelling on websites. Following an in-depth analysis of website figures, it has been revealed that the use of bad spelling can actually cut online sales by half. This news is rather worrying - to put it mildly! So what exactly is going on here? Are we forgetting the basics...
If you have a profile on Facebook, Twitter or Myspace, you will no doubt have encountered ‘text speak’. In fact, it’s very hard to miss – more and more people seem to be adopting this strange new way of ‘talking’ online. And it’s not a new occurrence, from the minute we could send texts via our mobiles, we looked for...
No doubt you’ve already joined the online revolution – millions of us now have a multitude of online social networking profiles and websites. We can even read the latest news stories online – virtually every major magazine and paper across the globe now has their own website. This shift in media forms has made marketing more accessible than ever to...